18+How+do+you+choose+the+marketing+attributes+of+a+product+or+service


 * 18. How do you: ** Choose the attributes of a product or service

By George Heller and Josh Samuel.

When a company wants to choose attributes of a product or service, they want to focus on the following.

1. Emphasize quality

2. Dislay success stories

3. Tell your top quality customer service

4. Stress Convenience

5. Implrove the design of your product's packaging and labeling

6. Distinguish your product/service from competitor's product/service and tell why yours is best

7 Develope a unique selling propostition

8. Make a webiste nicely designed, easy to use, and typo-fre